This is the pitch that made me obsessed with Copywriting:
"Pay careful attention: The ability to write ads that sell is by far the most wonderful money-making skill you could ever hope to acquire. If you master this skill, you should never again have to worry about money. The ability to write copy that brings in orders on a profitable basis is as rare as a hen's teeth. And if you can do it, I mean, really do it, You can virtually write your own ticket"
I bless the day I discovered Gary Halbet's Roll Royce Letter.
For a while now:
I've been like the voice of John The Baptist in the wilderness, trying to awaken people to the life-transforming powers of Copywriting
If you've been reading my stuff for a while,
And you're not taking this Copywriting thing very seriously,
Then you're an idiot!
See, you don't even have to buy any of my courses,
Just get your hands on some Copywriting materials,
Read and study them,
Get your hands on intriguing sales letters,
Study the hell out of them, dissect them, copy them OUT by hand,
Internalize the moves and tricks
Implement what you learn.
Be obsessed with this thing.
Because once you master Copywriting,
The problem is NO longer how much money you can make,
But how much of all that cash you can keep or multiply!
What a problem to have.
P.S: If you've been studying Copywriting for a while now...
And you're still NOT sure how to get paying clients:
Or you're already getting Clients but you're NOT sure how to get better paying clients who pay higher fees...